THE ROLE OF SALES CONTESTS AND INCENTIVES IN MOTIVATING SALES TEAMS
- Project Research
- 1-5 Chapters
- Quantitative
- Simple Percentage
- Abstract : Available
- Table of Content: Available
- Reference Style: Available
- Recommended for : Student Researchers
- NGN 3000
THE ROLE OF SALES CONTESTS AND INCENTIVES IN MOTIVATING SALES TEAMS
This study investigates the role of sales contests and incentives in motivating sales teams. Objectives include: (1) evaluating the impact of contests and incentives on sales performance, (2) analyzing the most effective types of incentives, and (3) assessing the long-term effects on motivation. A survey design is employed to capture a wide range of responses. Using Taro Yamane's formula, the sample size is 350, ensuring comprehensive coverage. The study is conducted in the automotive industry in Lagos, Nigeria. The reliability coefficient score is 0.87, indicating robust measurement consistency. Findings demonstrate that sales contests and incentives significantly boost sales performance, with cash bonuses and recognition being the most effective incentives. However, long-term motivation requires consistent and varied incentive programs. Recommendations include implementing a balanced mix of short-term contests and long-term incentive programs to maintain high levels of motivation.
Related Project Materials
AN EXAMINATION INTO THE FUNCTIONS OF SELF OBJECTIFICATION AND APPEARANCE ANXIETY ON MARITAL SATISFACTION
INTRODUCTION
The pleasure that one has when they accomplish what they wanted or needed to do or when they acquire somet...
RESOURCES GENERATION AND MANAGEMENT IN PUBLIC INSTITUTIONS IN NIGERIA
ABSTRACT
Investigating resource generation and management in the ministry of local&nbs...
INFLUENCE OF TEXT AVAILABILITY AND STUDENTS READING HABITS ON STUDENTS ACADEMIC ACHIEVEMENT IN LITERATURE IN ENGLISH
Background Of The Study
The fundamental components of teaching and learning resources include human resource, physical f...
REVIEW ON THE SIGNIFICANCE ENHANCING FIRE SAFETY IN HOSTEL DESIGNS
BACKGROUND OF STUDY
Housing is one of man's most essential requirements. Since the Paleolithic Age,...
PERCEPTION OF UNDERGRADUATE STUDENTS IN NIGERIAN UNIVERSITIES ABOUT WHATSAPP SOCIAL MEDIA AS A TEACHING AND LEARNING TOOL
Background Of The Study
Internet technologies have impacted how individuals generate and distribu...
THE IMPACT OF CASHLESS POLICY ON THE PERFORMANCE OF NIGERIA FINANCIAL INSTITUTIONS
Abstract
This study examines the Impact of Cashless Policy on the Performance of Nigeria Financial Institutions. This s...
AN APPRAISAL OF FACTORS MILITATING AGAINST THE EFFECTIVE IMPLEMENTATION OF FORMAL RISK MANAGEMENT TECHNIQUES IN PROJECT DELIVERY
EXCERPT FROM THE STUDY
In this study, our focus was to carryout an appraisal of factors militating against the effective implementation o...
SOIL-TO-PLANT TRANSFER FACTORS OF NATURAL RADIONUCLIDES IN FOUR COMMON NIGERIAN MEDICINAL PLANTS
ABSTRACT
The use of medicinal plants to prevent or cure common diseases in Nigeria has increased over the years. These plants can be a so...
AN ASSESSMENT OF THE EFFECT OF COVID-19 LOCKDOWN AND POS AVAILABILITY IN NIGERIA
BACKGROUND OF THE STUDY
The novel coronavirus disease 2019 (COVID-19) is currently a global pandemic. T...
MILITARY RULE AND POLITICAL TRANSITION IN NIGERIA: AN APPRAISAL OF ABACHA REGIME (1993- 1998)
ABSTRACT
This study analyzes military rule and the political transition to democracy in Nigeria. It enquires into how military intervenes...
